calibre systems chief information security officer

Peets earned her MBA in General Management with a concentration in Marketing at the University of North Carolina’s Kenan-Flagler Business School.

“In addition to launching new products and kickstarting product performance, Ann also enjoys building and leading high-caliber marketing teams to deliver consistent growth.” 'Ann’s collaborative skills with operations, sales and finance consistently optimize each product launch,” said Clay Spitz, Managing Partner, Chief Outsiders. For Becton Dickinson, she built and launched BD Rx, Inc., the company’s first pharmaceutical division, and launched the BD Simplist line of pre-filled injectables.Īs a senior marketing executive, Peets earned success for other well-known drugs and medical devices, including a turnaround and 10% growth for EpiPen, 27% growth for Lotrel, and the transformative launch of Zyban smoking cessation tablets after building the “biology of nicotine addiction” category. The result – an 11 percent increase in sales and 93 percent growth in awareness for the product relaunched after 30 years.

Known for transforming challenging businesses into star performers, Peets has driven consistent success across a broad base of businesses and brands throughout her vaunted career.Īs the Global VP of Marketing at Safeguard Medical, Peets leveraged a new wave of consumer attitude coupled with a dual healthcare professional and comprehensive direct-to-consumer go-to-market strategy for Paragard, a hormone-free IUD.

Calibre systems chief information security officer